https://ir.vidyasagar.ac.in/jspui/handle/123456789/336 2026-04-26T14:24:52Z https://ir.vidyasagar.ac.in/jspui/handle/123456789/1008 Title: ‘Organic Food Marketing’ Authors: Sharma, Swati; Vyas, Divya Abstract: The organic sector for developing countries is still small and typically a niche market. The inherited tradition of organic farming is an added advantage for India. India can emerge as a major exporter of organic produce. Global trade in organic products is growing phenomenally as consumption of organic food has grown annually at more than 25 per cent over the last ten years, and is expected to touch 25 per cent of total food consumption by 2010 . Greatly increasing numbers of organic product consumers around the world result in a supply - demand gap that auger will for producers, processors and distributors of organic products. Global consumption growth rates over the next 3 – 5 years will be fairly high (25 – 30 per cent), particularly when compared to most other categories of foodstuff. Organic farming and agribusiness in the organic products from India is likely to receive a boost when the regulatory framework for proper certification and export promotion is put in place by the government. The government and the exporters should take up this task of locating organic farms in the country and encourage them to continue with organic farming. Description: 108-117 2011-01-01T00:00:00Z https://ir.vidyasagar.ac.in/jspui/handle/123456789/1004 Title: Green HR – The New Face of Future Corporates Authors: Narula, Swati; Malhotra, Shewta; Pyngavil, Rajesh S Abstract: The overall impact of our daily activities on the environment has increased significantly. So the desire to go green today is not only by individuals but by corporates too. The number of organizations that have pledged to work in a more environmentally responsible way has also increased many folds. Being green is gradually becoming the only way to survive and attain success. Talking about the Indian case, it is the fourth largest greenhouse gas emitter in the world so its contribution to the world global warming level is also significant. Thus its chances of being affected deeply by the greenhouse phenomenon are extremely bright given its vast coastline and the resulting rise in sea levels. It needs to balance the aspirations of its immense poor population who do not have access to proper electricity and so on and at the same time reduce pollution levels. The paper is an attempt to throw light on the green initiatives undertaken by companies all over the world. The issues like environmental sustainability, reducing carbon footprints and going green have assumed increased importance in the recent times. The growing environmental-consciousness among the educated youth exerts enormous pressure on the HR department. In their endeavour to go green, corporates are experimenting with novel concepts such as Green Marketing, Green IT, Green Production, Green HR, Green Accounting , etc. making their each and every operation environmentfriendly. Doing so also improves their profits thus adding significantly to their bottom-line. Through the extensive review of various studies, this paper concludes with a suggestive framework for linking Green HR and Organizational Excellence. Description: 71-83 2011-01-01T00:00:00Z https://ir.vidyasagar.ac.in/jspui/handle/123456789/1006 Title: Financial Management of Apiculture : A Case Study Authors: Kaura, Puja Abstract: A survey study was conducted to study the profitability index of apiculture enterprise in Pathankot, Gurdaspur district, Punjab. Data for period of a year (2009-9010) was collected by interviewing randomly selected 10 beekeepers from a sample survey. Profitability Index of apiculture was computed by including and excluding the revenue obtained from colony selling. 3% of beekeepers sold bee colonies for earning income which was very less. The study revealed that Profitability Indices of apiculture were 2.81 and 1.88 respectively in case of inclusion and exclusion of the income received from colony selling. It showed that apiculture industry was running in profit in both cases. But in former case, the PI was higher than the latter case, therefore in order to find that which investment option is better (Beekeeping with colony selling or not colony selling) the Payback Period method of investment evaluation was used. The research findings showed that in former case the investment would take 0.35 years to pay back and in latter case it would take 0.53 years to payback the returns, hence it was concluded that beekeeping with colony selling was better investment option and a good source of income . Further, it is suggested that Govt. of Punjab should encourage the apiculture by giving timely loan at reasonable interest rate, arranging training programmes to create awareness of the latest techniques to the farmers and the book keeping procedure of the financial records, so that the beekeepers can assess the best technique of cultivation of generate quick and high rehurn Description: 130-140 2011-01-01T00:00:00Z https://ir.vidyasagar.ac.in/jspui/handle/123456789/1005 Title: Reforms in Capital Market in India and the role of SEBI Authors: Ghosh, Arindam Abstract: Prior to the 1991 reforms, a comprehensive system of State controls assured the State’s almost complete domination of the financial or capital markets. In 1991 with the announcement of the economic reforms package, the volume of business in both primary and secondary segments of the capital market of our economy increased enormously. But after the multi-crore securities scandal in 1992, the SEBI (Securities and Exchange Board of India) to come into existence with a lot of powers conferred on it, to monitor and regulate the capital market. The work done by the SEBI so far is promising for the progress of our stock market. There are few instances existed when in spite of having a well formulated legal framework scandals emerged in our capital market. However, the regulatory system is needed to be revised. Description: 31-41 2011-01-01T00:00:00Z